The so-called parking fiasco in Galway City could be seriously damaging its reputation.
That was one concern expressed during a meeting of councillors at City Hall this week, as the withdrawal of pay and display machines was discussed.
By the time the machines were covered up and eventually removed last year, they were obsolete anyway, and most had been broken for some time.
But many people were left scratching their heads as to how they were supposed to pay.
Well, there's the Galway City Parking app, payment over the phone, or using a Payzone shop in town.
But Galway City Council is accused of not making those options at all clear, leading to annoyance, confusion, and many unpaid parking fees.
It's now investing in brand new signage, and has been rolling out information campaigns, to ensure people are informed.
Better late than never, said some councillors at City Hall this week - but bring back the pay and display, and sooner rather than later, said others.
Management acknowledged it's been a "turbulent year", but cautioned going back to machines is a big financial decision not to be taken lightly.
Instead, it asked for a six month grace period - to allow the new signage and communication efforts to bed in, before revisiting the issue.
That was backed by the majority of councillors, with a report set to now be presented in August.